Nikon Partners With FINA, And I Was Right About The Direction Of Nikon KeyMission

On 29 November 2016, Nikon announced that they are partnering with the Fédération Internationale de Natation (FINA) at the 13th FINA World Swimming Championships (25m) to be held from December 6 to 11, 2016, in Windsor, Canada.

An interesting part of the announcement is as follows:

“In addition, the construction of the pool for this event will be recorded with Nikon’s first action camera, the KeyMission 360, which is waterproof and capable of recording 360° video, and the images will be released on the Championships SNS. A cooperative promotional campaign encouraging visitors to take commemorative photos will be implemented at the Championships venue by the organizers and Nikon Canada Inc. to enhance the excitement of the event.” Continue reading “Nikon Partners With FINA, And I Was Right About The Direction Of Nikon KeyMission”

Nikon’s Acquisition of Mark Roberts Motion Control

There is a part of Nikon’s Photokina 2016 presentation that has been ignored by every mainstream photography news site and blogger I can think of. Nikon had announced that they have agreed to acquire all of the shares of Mark Roberts Motion Control Limited, a manufacturer of robotic motion control solutions. No one really offered up any more commentary and analysis about it.

Well, mainstream media is mainstream media. Questions about the non-obvious don’t usually get asked. 😛

To quote from Nikon’s acquisition statement: Continue reading “Nikon’s Acquisition of Mark Roberts Motion Control”