I Was Right About Panasonic’s L-Mount Alliance: The Lumix S Series

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I wrote about the various possibilities for what Panasonic’s countdown timer for Photokina 2018 could mean, and I was right. Ah, so good to gloat. This was my prediction:

Possibility 4: They really are doing a new, regular FF ML product line. In which case I say they should get ready for massive failure against the existing competition. Unless like the M43 collaboration with Olympus, this is a new collaboration or partnership with another organization that lends it more momentum and credibility. Continue reading “I Was Right About Panasonic’s L-Mount Alliance: The Lumix S Series”

What Is Panasonic Planning For Photokina 2018?

Panasonic lumix countdown

The rumour mill has been going very strong for a while for Panasonic this past month. They have a countdown timer for Photokina 2018, and it is a really, really long countdown timer. In fact, it is about the same length as Nikon’s countdown timer for their new product line of Z cameras – nearly a month! One would think that if you have such a long timer you would have something really interesting to announce. Indeed, rumours suggest that Panasonic is going to release a new camera line with a mount size larger than micro-four-thirds. Of course, rumours are rumours. But sometimes there is no smoke without fire, and the timer is truly a long one. So let us try to make some intelligent deductions and manage our expectations. Continue reading “What Is Panasonic Planning For Photokina 2018?”